| A |
| Abonnement |
Subscription |
| Abonné |
Subscriber |
| Accent |
Accent |
| Accepter |
Accept |
| Accessoires |
Accessories |
| Accord |
Agreement |
| Achat |
Purchasing |
| Achats
centralisés |
Central
buying |
| Achats
de média |
Média
buying |
| Acheteur |
Buyer |
| Acheteur
d?espace |
Space
buyer |
| Adhésif |
Adhesive |
| Administration |
Administration |
| Adresse |
Address |
| Affaires |
Business |
| Affichage |
Poster
advertising |
| Affichage
et publicité extérieurs |
Outdoor
posters and advertising |
| Affichage
lumineux extérieur |
Outdoor
luminous posters |
| Affiche |
Poster |
| Affiliations |
Affiliations |
| Agence
de publicité |
Advertising
agency |
| Agent |
Agent |
| Agrandissement |
Enlargement |
| Agriculture |
Farming |
| Aliments,
boissons et tabac |
Food,
drink and tobacco |
| Alphabet |
Alphabet |
| Analyse
de l?audience |
Audience
analysis |
| Analyse
des lecteurs |
Readership
analysis |
| Analyse
du tirage |
Circulation
analysis |
| Année |
Year |
| Annonce |
Advertisement
(ad) |
| Annonce
au mm/col. |
Advertisement
per mm/col. |
| Annonce
à fond perdu |
Bleed
advertisement |
| Annonce
classée grand format |
Semi
display |
| Annonce
par ligne |
Linage
advertisement |
| Annonces standard |
Standard
advertisements |
| Annonceur |
Advertiser |
| Annuel(lement) |
Annual(y) |
| Annulation |
Cancellation |
| Article |
Feature |
| Associations |
Associations |
| Assurance |
Insurance |
| Au
verso |
Overleaf |
| Audience |
Audience |
| Audiovisuel |
Audio-visual |
| Auditeur |
Listener |
| Augmentation |
Increase |
| Autobus |
Bus |
| Avant
insertion |
Before
insertion |
|
| B |
| Bas-de-casse |
Lower
case |
| Base
de données |
Database |
| Bichromie |
Two-colour
process |
| Bimensuel |
Fortnightly |
| Boîte
postale |
Box
number |
| Bouclage |
Closing |
| Bouche-trou |
Filler |
| Brochage
collé |
Adhesive
binding |
| Brochage
parfait |
Perfect
binding |
| Brochure |
Brochure |
| Bromure |
Bromide |
| Budget |
Budget |
| Bureau
de publicité |
Advertisement
office |
|
| C |
| Cadrage |
Framing |
| Calendrier,
plan |
Schedule |
| Carte-réponse |
Reply
card |
| Cartes
de crédit |
Credit
cards |
| Carton
couché |
Art
board |
| Catalogue |
Catalogue |
| Centimètre/colonne |
scc,
single column centimetre |
| Chaîne
(TV, radio) |
Channel
(TV, radio) |
| Chambres
de commerce |
Chambers
of commerce |
| Changements
de rubrique |
Heading
changes |
| Changements
de titre |
Title
changes |
| Chef
de publicité |
Advertising
manager |
| Chef
de marque |
Brand
manager |
| Chef
de production |
Production
manager |
| Chef
de vente de la publicité |
Advertising
sales manager |
| Chemin
de fer |
Railway |
| Chiffres
clés |
Box
numbers |
| Cinéma |
Cinema |
| Circulation |
Traffic |
| Classé |
Classified |
| Classification |
Classification |
| Cliché |
Half
tone |
| Clichés |
blocks |
| Client |
Client |
| Code
postal |
Post
code |
| Colonne |
Column |
| Commerce |
Commerce |
| Commercialisation |
Merchandising |
| Commercialisation
directe |
Direct
marketing |
| Commission |
Commission |
| Commission
d?agence |
Agency
commission |
| Communication |
Communication |
| Communiqué
de presse |
News
release (press) |
| Composition |
Typesetting |
| Comptabilité |
Accountancy |
| Condition(s) |
Condition(s) |
| Confirmation |
Confirmation |
| Confirmation
d?odre |
Acknowledgement
of order |
| Consentement,
acceptation |
Acceptance |
| Consommateur |
Consumer |
| Contenu |
Content(s) |
| Contrat |
Contract |
| Contrats
annuels |
Annual
contracts |
| Corps |
Body |
| Correction
des épreuves |
Proof
reading |
| Cote
de rognage |
Trim
size |
| Couleur |
Colour |
| Couleur
d?accompagnement |
Spot
colour |
| Couleur
de quadrichromie |
Process
colour |
| Couleur
supplémentaire |
Supplementary
colour |
| Coupon |
Coupon |
| Coupon-réponse |
Reply
coupon |
| Coût |
Cost |
| Coût
pour mille |
Cost
per thousand |
| Couverture |
Coverage |
| Couverture |
Cover |
| Création |
Origination |
| Cromalin |
Cromalin |
| Cumul
des remises |
Accumulation
of discounts |
| Cyan |
Cyan |
|
| D |
| Date
de couverture |
Cover
date |
| Date
de parution |
Publication
date |
| Date
de remise de texte |
Copy
date |
| Date
limite |
Closing
date |
| Date
limite d?annulation |
Cancellation
date |
| Date
limite de remise des documents |
Copy
deadline |
| Dégressif |
Discount |
| Dégressif
sur quantité |
Volume
discount |
| Délai |
Delay |
| Demi |
Half |
| Demi-page
horizontale |
Half
page horizontal |
| Demi-page
verticale |
Half
page vertical |
| Dépliant |
Leaflet |
| Dépliant
de quatre pages |
Four-page
folder |
| Dernière
page |
Back
page |
| Design |
Design |
| Deux
fois par an |
Twice
a year |
| Deux
fois par mois |
Twice
a month |
| Deux
fois par semaine |
Twice
a week |
| Deuxième
de couverture |
Inside
front cover |
| Devis |
Estimate |
| Diapositive |
Slide |
| Diffusion
certifiée |
Certified
distribution |
| Diffusion
contrôlée |
Controlled
circulation |
| Diffusion
totale |
Total
circulation |
| Dimension
à fond perdu |
Bleed
size |
| Dimensions |
Dimensions |
| Directeur
artistique |
Art
director |
| Directeur
de la publication |
Publication
manager |
| Directeur
de la publicité |
Advertisement
director |
| Direction
commerciale |
Sales
management |
| Distribution
à domicile |
Door
to door distribution |
| Double
page |
Double
page spread |
| Double
page centrale |
Centre
spread |
| Droit
d?annulation |
Cancellation
right |
| Duplication |
Duplication |
|
| E |
| Écran |
Screen |
| Éditer |
Edit |
| Éditeur |
Publisher |
| Édition |
Publishing |
| Efficacité |
Effectiveness |
| Emplacement
garanti |
Guaranteed
position |
| Emplacement
préférentiel |
Preferred
position |
| En
quadrichromie |
Full
colour |
| En-tête |
Masthead |
| Encart |
Insert |
| Encart
à cheval |
Overlapped
insert |
| Encart
broché |
Insert
(bound in) |
| Encart
libre |
Loose
insert |
| Encart
piqué |
Insert
(stitched) |
| Entreprise |
Enterprise |
| Épreuve
en couleurs |
Colour
proof |
| Espace
publicitaire |
Advertising
space |
| Étude
de consommation |
Consumer
survey |
| Étude
de marché |
Market
research |
| Exemplaire |
Issue |
| Exemplaire
gratuit |
Complementary
copy |
| Expédition,
routage |
Dispatch |
|
| F |
| Face
texte |
Facing
text |
| Façonnage |
Finishing |
| Facturation |
Billing |
| Facture |
Invoice |
| Film |
Film |
| Fin
d?ordre |
End
of order |
| Format
préconisé |
Recommended
format |
| Forme
d?impression |
Printed
form |
| Frais
supplémentaires |
Extra
charge |
| Fréquence |
Frequency |
|
| G |
| Gestion |
Management |
| Grand
format |
Broadsheet |
| Graphique |
Graphics |
| Gras |
Bold |
| Gratuit |
Free |
| Groupe
d?éditeurs |
Group
of publishers |
|
| H |
| Hauteur
(en) |
Height
(in) |
| Hebdomadaire |
Weekly |
| Héliogravure |
Gravure |
| Honoraires |
Fee |
|
| I |
| Illustration |
Illustration |
| Image |
Image |
| Image
de marque |
Brand
image |
| Impact |
Effectiveness |
| Imposition |
Imposition |
| Impression |
Printing |
| Impression
à plat |
Flat
bed printing |
| Impression
couleur |
Colour
printing |
| Impression
offset |
Offset
printing |
| Impression
sur rotative |
Rotary
printing |
| Imprimé |
Printed |
| Index |
Index |
| Index
alphabétique |
Alphabetical
index |
| Index
de classification |
Classification
index |
| Informations |
News |
| Informations
techniques |
Technical
information |
| Informatique |
Information
technology |
| Inscription
supplémentaire |
Supplementary
listing |
| Insertion |
Insertion |
| Interligne |
Lead |
| Investissement |
Investment |
| Italique |
Italic |
|
| J |
| Jour
de publication |
Day
of publication |
| Journal |
Newspaper |
| Journaux |
Journals |
| Journal
local gratuit |
Local
free newspaper |
| Journal
national hebdomadaire |
National
weekly newspaper |
| Journal
quotidien |
Daily
newspaper |
| Journal
régional |
Regional
newspaper |
|
| L |
| Lancement |
Launch |
| Largeur |
Width |
| Lecteurs |
Readership |
| Lignage
maximum |
Maximum
linage |
| Ligne
éditoriale |
Editorial
guideline |
| Logo |
Logo |
| Longueur |
Length |
|
| M |
| Magazine
d?information |
Newsmagazine |
| Magazine
féminin |
Women?s
magazine |
| Magenta |
Magenta |
| Maison
d?édition |
Publishing
house |
| Majuscule |
Block
capital |
| Marketing
téléphonique |
Telephone
marketing |
| Marque |
Brand |
| Matériel
de publicité |
Adversiting
material |
| Média |
Media |
| Médiaplanning |
Mediaplanning |
| Mensuel |
Monthly |
| Millimètre,
mm |
Millimetre,
mm |
| Mise
en pages |
Layout |
| Mois
de publication |
Month
of publication |
| Montage |
Paste-up |
| Mot |
Word |
| Moyenne |
Average |
|
| N |
| N
& B |
B
& W |
| Négatif |
Negative |
| Négociation |
Negotiation |
| Non
certifié |
Uncertified |
|
| O |
| Offre
d?emploi |
Situation
vacant |
| Ordinateur |
Computer |
| Ours |
Masthead |
|
| P |
| Page |
Page |
| Page
à fond perdu |
Bleed-off
page |
| Page
d?encart |
Insert
page |
| Page
de droite |
Righthand
page |
| Page
de gauche |
Lefthand
page |
| Page
entière |
Full
page |
| Page
intérieure |
Inside
page |
| Page
de publicité |
Advertising
section |
| Pagination |
Pagination |
| Paiement
anticipé |
Payment
in advance |
| Panneau |
Sign |
| Panneau
d?affichage |
Billboard |
| Papier |
Paper |
| Papier
couché |
Art
paper |
| Papier
mat |
Matt
coated paper |
| Par
an |
Per
year |
| Part
de marché |
Market
share |
| Payer |
Pay,
to |
| Pénétration |
Penetration |
| Périodiques
locaux |
Local
periodicals |
| Photocomposition |
Phototypesetting |
| Photocopier |
Photocopying |
| Photographie |
Photography |
| Photomontage |
Photomontage |
| Pied
de page |
Foot
of the page |
| Piqué
à cheval |
Saddle
stitched |
| Piqué
à plat |
Side
stitched |
| Police |
Police |
| Population |
Population |
| Position |
Position |
| Premier
jour de vente |
First
day on sale |
| Premier
numéro |
First
issue |
| Première
de couverture |
Outside
front cover |
| Première
page |
First
page |
| Président-directeur
général |
Managing
director |
| Presse |
Press,
the |
| Presse
grand public |
Consumer
press |
| Presse
technique |
Technical
press |
| Prime |
Bonus |
| Prix |
Price |
| Prix
au mm |
Price
per mm |
| Prix
à la ligne |
Price
per line |
| Procédé
d?impression |
Print
process |
| Prospectus |
Handbill |
| Publication |
Publication |
| Publicité |
Advertising |
| Publicité
aérienne |
Airborne
advertising |
| Publicité
cinématographique |
Cinema
advertising |
| Publicité
commerciale |
Display
ads |
| Publicité
en couleurs |
Colour
advertising |
| Publicité
mobile |
Mobile
advertising |
|
| Q |
| Quadrichromie |
Four-colour
process |
| Quart
de page |
Quarter
of a page |
| Quatre
couleurs |
Four-colour |
| Quatrième
de couverture |
Back
cover |
| Quotidien |
Daily |
| Quotidien
gratuit |
Free
daily newspaper |
| Quotidien
national |
National
daily newspaper |
| Quotidien
régional |
Regional
daily newspaper |
|
| R |
| Radio |
Radio |
| Recto |
First
side |
| Règlement |
Payment |
| Rédacteur |
Editor |
| Relations
publiques |
Public
relations (pr) |
| Renseignements
techniques |
Mechanical
details |
| Répartition
géographique |
Geographic
breakdown |
| Répartition
par âge |
Classification
by age |
| Répartition
par sexe |
Classification
by sex |
| Représentant |
Representative |
| Réservation |
Booking |
| Responsable
média |
Media
manager |
| Revue |
Magazine |
| Revue
technique et professionnelle |
Trade
and technical publication |
| Rogner |
Trim,
to |
|
| S |
| Service
publicité intégré |
Advertising
department |
| Service
rédaction |
Editorial
department |
| Sixième
de page |
Sixth
of a page |
| Société |
Society |
| Société
d?affichage, afficheur |
Billposting
contractor |
| Sommaire |
Contents
page |
| Son |
Sound |
| Sous-titre |
Subtitle |
| Supplément |
Supplement |
| Support |
Medium |
| Surface
utile |
Type
area |
|
| T |
| Tarif |
Rate
card |
| Tarif
au mm |
Rate
per millimetre, mm |
| Tarif
de couplage |
Combined
rate |
| Tarif
hors taxes (HT) |
Net
prices |
| Tarif
standard |
Standard
rate |
| Tarif
des annonces couleurs |
Colour
rate |
| Tarif
des petites annonces |
Classified
rate |
| Texte |
Text |
| Texte
publicitaire |
Copy |
| Tiers
de page |
Third
of a page |
| Tirage |
Circulation |
| Tirage
et diffusion |
Circulation
and distribution |
| Tiré
à part |
Off-print |
| Titre |
Title |
| Tous
les deux mois |
Alternate
months |
| Traitement
des données |
Data
processing |
| Trichromie |
Trichromatic
process |
| Troisième
de couverture |
Inside
back cover |
|
| V |
| Vente
par abonnement |
Sale
by subscription |
| Visuel |
Visual |
| Volume |
Volume |
